Allen Edmonds’ Student Interview Offer Helps Millennial Men Dress for Success

First-ever student pricing program designed to jumpstart students’
professional wardrobes

PORT WASHINGTON, Wis.–(BUSINESS WIRE)–Allen Edmonds Corporation, the U.S. men’s dress shoe manufacturer
headquartered in Port Washington, Wis., launches its first-ever Student
Interview Offer today, helping a younger generation begin their
professional careers with quality dress shoes at a more affordable
price. The in-store offer will grant students with a valid student ID
savings of over $150 to encourage them to invest in dress shoe staples
that will help them stand out during the interview process and
throughout their career.


Many students are now focusing on their futures and getting serious
about job prospecting or an internship search. As they work towards
graduation, students are reviewing job opportunities, preparing resumes
and getting letters of recommendation. However, something school may not
have prepared them for is how to dress for the job.

“Our research shows that 80 percent of hiring executives say shoes are
‘extremely important’ in creating the right impression in work
environments, but only 51 percent of young men even wear appropriate
shoes to an interview,” says Allen Edmonds CEO Paul Grangaard. “That’s
why we’ve designed this new Student Interview Offer program to encourage
students to invest in a pair of shoes that will help them dress for
success.”

Allen Edmonds’ dress shoes are worn by successful businessmen all over
the world. Its store-based Master Fitters are ready to size students in
shoes that will help them stand out comfortably. Thanks to its
traditional 212-step manufacturing process and Goodyear welting, Allen
Edmonds shoes are both stylish and durable. And, with its Recrafting®
program, shoes can be sent in and Allen Edmonds’ craftspeople will
re-craft them to look new again.

“It makes far more sense to buy our high quality shoes that can help you
stand out and use our Recrafting services rather than buying
alternative, cheaply made shoes every 6 months or so as they wear out.
The value proposition on Allen Edmonds is outstanding and now with the
Student Offer it is even more so,” says Colin Hall Allen Edmonds Chief
Marketing Officer.

To enjoy the student offer, simply visit an Allen Edmonds retail store
and present a valid student ID. You can then buy one of Allen Edmonds
following top-selling calfskin styles: the Park Avenue, Fifth Avenue,
Strand, McAllister, or Warwick. The offer also includes a matching
Manistee or Wide Basic dress belt and a pair of Allen Edmonds branded
cedar shoetrees, all for a total of $350 (a savings of over $150 off
retail price of this bundled product offering).

For more information on the Student Interview Offer program visit an
Allen Edmonds store or AllenEdmonds.com/Student.

About Allen Edmonds Shoe Corporation

Founded in 1922, Allen Edmonds Corporation is a privately-held,
U.S.-based retailer of premium men’s footwear, apparel, leather goods
and accessories with a focus on American manufacturing. Allen Edmonds’
famous Goodyear welted shoes are handcrafted in Port Washington, Wis.
using a 212-step production process. Consistent with the company’s
heritage, Allen Edmonds remains committed to providing excellent
products at exceptional value for style and quality conscience men
worldwide. By partnering with like-minded U.S. manufacturers,
the company’s offering includes men’s clothing and accessory needs from
head to toe. Allen Edmonds products are available at premier stores
worldwide, including 57 company-owned Allen Edmonds stores across the
United States, and online at AllenEdmonds.com.

Contacts

SCC Public Relations
Hayley Formolo, 312.464.1666
hayleyf@sccadv.com