Amazon Debuts Original Live-Action Special An American Girl Story—Melody 1963: Love Has to Win on October 21 on Prime Video in the US and UK

First Amazon Original Special for Prime Video stars Marsai Martin,
Frances Fisher, Frankie Faison and Idara Victor and is Executive
Produced by Alison McDonald and Common

SEATTLE–(BUSINESS WIRE)–(NASDAQ: AMZN)—Amazon today announced its first Amazon Original Special An
American Girl Story—Melody 1963: Love Has to
Win is
scheduled to premiere on Friday, October 21 on Prime Video in the US and
UK. The first of four original American Girl specials for Prime Video
stars Marsai
(Black-ish) as the title character Melody, Frances
(Titanic) as Miss Abbot, Frankie
(The Wire) as Melody’s grandfather Frank Ellison, and Idara
(TURN: Washington’s Spies) as Melody’s mother Frances
Ellison. Executive produced by Alison
(Roots), Oscar winner Common’s
Freedom Road Productions, and Christopher Keenan and Melinda McCrocklin
for American Girl, the special is directed and produced by Tina
(Mississippi Damned, Queen Sugar).

Based in 1963 Detroit during the civil rights movement, An American
Girl Story—Melody 1963: Love Has to
Win centers around
10-year-old Melody whose eyes are opened to the racial inequality
surrounding her, including the 1963 Birmingham Church Bombing. As a
result, her belief in the “indivisible” promise of our country’s Pledge
of Allegiance comes into question as she challenges her teacher on the
validity of this given the horrific tragedy. After an emotional journey
of self-reflection, her mother gives her the courage she needs by
instilling in her that love brings out the best in everyone; reminding
Melody that it’s important to “stand up for what’s right, even when it’s
hard or scary.”

“The American Girl Melody special is an empowering and inspiring
story that will quickly become a favorite for young girls, while
bringing families together to help start a healthy dialogue,” said Tara
Sorensen, Head of Kids Programming at Amazon Studios. “Although our
special is historical, the themes presented are sadly very timely and
relevant for the world in which kids today are exposed.”

The Amazon Original Special is based on American Girl’s Melody character
and inspirational stories. In addition to the special debuting
exclusively on Prime Video, Amazon and American Girl have collaborated
to create a destination for fans of Melody’s stories to find a wide
selection of American Girl Melody products. Go to
to shop an 18-inch Melody doll, historically accurate 1960s doll
outfits, a Motown-inspired recording studio that plays and records
music, and more. “We are always looking for new ways to bring our great
content to life both on and off the screen,” said Eva Lorenz, Category
Leader for Toys. “From toys to books to crafts, Melody’s biggest fans
can now discover and shop a wide selection of items available with free
Two Day Shipping for Prime members.”

An American Girl Story—Melody 1963: Love Has to Win will
be available for Prime members using the Amazon Video app for TVs,
connected devices including Fire TV and mobile devices, or online at—Prime
members will also be able to download the series on mobile devices for
offline viewing. For a list of all Amazon Video compatible devices visit

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