Apple & Donate Life America Bring National Organ Donor Registration to iPhone

CUPERTINO, Calif. & RICHMOND, Va.–(BUSINESS WIRE)–Apple® and Donate Life America announced today that, for the first time
ever, iPhone® users will be able to sign up to be an organ, eye and
tissue donor right from the Health app with the release of iOS 10.
Through a simple sign up process, iPhone users can learn more and take
action with just a few taps. All registrations submitted from iPhone are
sent directly to the National Donate Life Registry managed by Donate
Life America. The ability to quickly and easily become a
nationally-registered donor enables people to carry their decision with
them wherever they go.

“On average, one person dies every hour in the United States waiting for
an organ transplant because the demand for lifesaving transplants far
exceeds the available supply of organs — and one donor can save as many
as eight lives,” said David Fleming, President & CEO of Donate Life
America. “By working with Apple to bring the National Donate Life
Registry to the Health app on iPhone, we’re making it easier for people
to find out about organ, eye and tissue donation and quickly register.
This is a huge step forward that will ultimately help save lives.”

Over 120,000 Americans are currently waiting for a lifesaving transplant
— and every 10 minutes, a new individual is added to the national
transplant waiting list. Each organ donor can save as many as eight
lives and heal many more through the gifts of tissue and eye donation.
In the absence of donor registration, families are left to make the
decision about donation in what is often the worst moment of their
lives, the sudden and unexpected loss of a loved one.

“Apple’s mission has always been to create products that transform
people’s lives. With the updated Health app, we’re providing education
and awareness about organ donation and making it easier than ever to
register. It’s a simple process that takes just a few seconds and could
help save up to eight lives,” said Jeff Williams, Apple’s chief
operating officer. “Together with Donate Life America, we’re excited to
deliver this new feature to iPhone users in the US with iOS 10.”

The Health app on iPhone provides a complete view of your health and
fitness data all in one place. The app includes Medical ID, which makes
critical health information available in case of emergency to first
responders and is accessible from the iPhone lock screen. Medical ID can
display categories like medical conditions, allergies, medications,
blood type and emergency contacts. And with iOS 10, Medical ID offers
the ability to register as an organ, eye and tissue donor with Donate
Life America.

Availability

The developer preview of iOS 10 is currently available to iOS Developer
Program members at developer.apple.com,
and a public beta program will be available to iOS users this month at beta.apple.com.
iOS 10 will be available this fall as a free software update. For more
information, visit apple.com/ios/ios10-preview.

Donate Life America is a 501(c)3 not-for-profit alliance of national
organizations and state teams across the United States committed to
increasing organ, eye and tissue donation. Donate Life America manages
and promotes the national brand for donation, Donate Life, and assists
Donate Life State Teams and national partners in facilitating
high-performing donor registries including the management of the
National Donate Life Registry; developing and executing effective
multi-media donor education programs; and motivating the American public
to register now as organ, eye and tissue donors. For more information,
visit DonateLife.net.

Apple revolutionized personal technology with the introduction of the
Macintosh in 1984. Today, Apple leads the world in innovation with
iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software
platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences
across all Apple devices and empower people with breakthrough services
including the App Store, Apple Music, Apple Pay and iCloud. Apple’s
100,000 employees are dedicated to making the best products on earth,
and to leaving the world better than we found it.

NOTE TO EDITORS: For additional information visit Apple’s PR website (www.apple.com/pr),
or call Apple’s Media Helpline at (408) 974-2042.

© 2016 Apple Inc. All rights reserved. Apple, the Apple logo and iPhone
are trademarks of Apple. Other company and product names may be
trademarks of their respective owners.

Contacts

Press:
Donate Life America
Hilary Czarda, 804-377-3584
hczarda@donatelife.net
or
Apple
Jacqueline
Roy, 408-862-4386
jacqueline_roy@apple.com