Hostess’s Fall-Flavored Line-Up is Here and Includes Limited Edition Flavors of Twinkies, CupCakes and Donettes

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Hostess Halloween Products Also Return to Store Shelves

KANSAS CITY, Mo.–(BUSINESS WIRE)–On the heels of last month’s Deep Fried Twinkies frenzy, Hostess is
introducing an array of seasonal items available now at grocery stores
nationwide. This fall’s product line-up brings back previous favorites –
including Pumpkin Spice Twinkies and Pumpkin Spice CupCakes – as well as
new items such as Caramel Crunch Donettes, Caramel Apple CupCakes and
Pumpkin Spice Cheesecake Twinkies.

In addition, Hostess is bringing back GloBalls, ScaryCakes and Chocolate
S’cream Twinkies in time for Halloween, rounding out the company’s range
of seasonal items this fall.

“A change in seasons calls for a shift in snacking, with this year’s
autumn portfolio building on past seasons’ favorites,” said Burke Raine,
Chief Marketing Officer of Hostess Brands, LLC. “Different occasions
call for different flavors and we are looking to provide more innovative
and unexpected items to satisfy those cravings.”

An innovative twist on a hit from last year, Pumpkin Spice Cheesecake
Twinkies feature a white fudge covered sponge cake with pumpkin spice
cheesecake filling.

Hostess Brands, LLC

An icon of American ingenuity, Hostess Brands, LLC has been the baker of
many of the world’s best known sweet baked goods for nearly a century.
The category pioneer continues to lead the way in innovation, quality
and creativity that captures the imagination of snack cake enthusiasts
generation after generation.

Since being acquired by Metropoulos & Company and Apollo Global
Management in 2013, Hostess has become a billion dollar, forward-looking
retail brand. The company is headquartered in Kansas City, Missouri and
operates bakeries in Emporia, Kansas, Columbus, Georgia and
Indianapolis, Indiana.

For more information about Hostess products and Hostess Brands LLC,
please visit hostesscakes.com.
Follow Hostess on Twitter: @Hostess_Snacks;
on Facebook: facebook.com/Hostess;
on Instagram: Hostess_Snacks;
and on Pinterest: pinterest.com/hostesscakes.

Contacts

LAK Public Relations, Inc.
Marie Espinel, Katie Lewis or Hannah
Arnold
212-575-4545
mespinel@lakpr.com,
klewis@lakpr.com or harnold@lakpr.com