Kohl’s Gives Customers an Easier Than Ever Holiday Shopping Experience

MENOMONEE FALLS, Wis.–(BUSINESS WIRE)–This holiday season, Kohl’s
(NYSE: KSS) is giving customers a seamless shopping experience on every
channel and from every device, making Kohl’s the smartest choice this
holiday. From our stores to Kohls.com,
customers will find incredible values on the most sought-after,
must-have gifts, including an expansive selection of Star Wars product
for the entire family. In addition, Kohl’s will offer customers more
ways to save than ever with personalized deals and promotions on the
most amazing products of the season, delivered to their door or picked
up at their local store.

“Kohl’s will deliver a new holiday shopping experience this year that is
faster, more convenient and more inspiring than ever before,” said Kevin
Mansell, Kohl’s chairman, chief executive officer and president. “Our
customers will find a personalized and engaging shopping experience in
store and across all devices, an extensive assortment of sought-after
national and private brands for the entire family and incredible savings
opportunities throughout the season, making Kohl’s the holiday
shopping destination for families this year.”

Amazing Product

Kohl’s customers will find meaningful, must-have gifts for the entire
family with our broad assortment of sought-after national brands such as
Keurig, Samsung, Gaiam, Nike, Fitbit, and more, to our exclusive private
labels including Simply Vera Vera Wang, Rock & Republic, Jennifer
Lopez, LC Lauren Conrad, Marc Anthony, and Food Network. Kohls.com
features tens of thousands of online exclusives including fine jewelry,
outdoor and fitness equipment, among other top categories.

  • Licensed
    This holiday, Kohl’s will be a one-stop shop for all
    licensed product. Whether it be the coveted toy every child dreams of
    or apparel and home goods for everyone on the list, Kohl’s has a wide
    selection of both national and exclusive licensed product, including
    NFL, The Elf on the Shelf, Minions, Minecraft, and Shopkins, as well
    as Disney, Marvel and Star Wars branded products.
  • Electronics:
    New this year, customers will find even more trusted, recognizable
    national brands when they visit Kohl’s Tech Shop in store and online,
    featuring a huge assortment of premium brands in audio, gaming, video,
    and accessories. Topping wish lists year after year include Xbox,
    Samsung, Sony, Beats by Dr. Dre, Skullcandy , JBL, LG, HP, and more.
  • Active
    and Wellness:
    This holiday, Kohl’s is the go-to
    location for every family’s wellness journey. Kohl’s has everything
    needed for families to kick-start or maintain an active and well
    lifestyle, from tracking daily fitness with Fitbit to juicing and
    blending with NutriBullet, Ninja, Blendtec, Breville, and Vitamix, to
    brand new apparel, equipment and accessories from top brands like
    Nike, Adidas, Gaiam, Columbia, Champion, Tek Gear, and Fila Sport.
  • Beauty:
    Customers can shop top trusted national beauty and skincare brands
    such as Bliss, Lorac, Pür Cosmetics, Cargo Cosmetics, TheBalm, and
    high-tech beauty devices, as well as more than 200 fragrance brands.
    Special holiday beauty and fragrance sets will be available in all
    stores and online throughout the season. New this year, eligible
    customers will receive a deluxe mini fragrance set with a qualifying
    $50 fragrance purchase. In addition, professionally trained beauty
    advisors who are familiar with our brands and product can assist
    customers as they shop.

Incredible Savings

Kohl’s is the destination for the best value this holiday, offering
exceptional promotions and savings offers throughout the season. From
Monday, Nov. 23 through Sunday, Nov. 29, customers will earn an amazing
$15 Kohl’s Cash for every $50 spent in store or online, to use on a
later date. Kohl’s
 customers receive exclusive discounts 12 times per year and
for a limited time only, customers will save at least 25 percent on
their first day’s purchases when they open an account at stores
nationwide. In addition, customers who sign up for Yes2You
will find extra savings every time they shop by earning
points on every purchase in stores and on Kohls.com, with
no limit on points earned and no cost to join. Customers can combine
their Kohl’s
discounts and Yes2You
with our incredible sale prices and special offers to
maximize their savings.

Easy Experience

Kohl’s will offer families an easy shopping experience with aisles of
amazing gift ideas, unexpected product found only at Kohl’s, and a
seamless experience no matter how our customer chooses to shop.

  • Buy Online, Pick Up In Store / Ship From Store: Kohl’s will
    provide customers the option to buy items online and pick up in store
    at all Kohl’s stores nationwide with premier, designated parking for
    customers picking up their purchases. Additionally, Kohls.com customers
    can expect even faster delivery on many of their purchases as
    all locations have the ability to ship online orders from local stores.
  • Kohl’s Mobile App: For customers seeking the best value this
    holiday, Kohl’s mobile app features the option to scan and store
    Kohl’s gift cards, Kohl’s Cash and savings offers, and easily manage
    and redeem Yes2You
    points in the mobile wallet for easy access at checkout.
    In addition to browsing and shopping by category, customers will
    experience Store Tools, a new store mode for Kohl’s mobile app
    providing a more customized in-store shopping experience.
  • Enhanced Mobile Payment Options: Customers can pay easily and
    quickly with Apple
    in stores when they add their Kohl’s
    as a form of payment. In addition, customers will be able
    to complete purchases across all digital channels with Visa
    , which makes it fast and easy to buy gifts for everyone
    on the list on Kohls.com
    and mobile devices.
  • Omnichannel Shopping Bag: New this year, customers will have
    one virtual shopping bag that can be accessed via smart phone, tablet
    and desktop. When shopping across devices, customers’ shopping bags
    will be automatically updated when they log into their Kohl’s account.

Marketing Campaigns

Kohl’s All Together Now holiday marketing campaign will empower
families to spend more time with the people who matter most through a
series of broadcast spots and a social campaign that engages directly
with customers, bringing families together in unexpected ways – whether
it be holiday reunions or special traditions – throughout the season.
Kohl’s will serve as the exclusive retail partner for NBC’s two-time
Emmy Award-winning musical competition The Voice and
the Official Retail Partner of the American Music Awards® for the
third year in a row, and will partner with Jimmy Kimmel Live!
again this year to create engaging integrations.

Cautionary Statement Regarding Forward Looking Information

This press release contains “forward-looking statements” within the
meaning of the Private Securities Litigation Reform Act of 1995. Kohl’s
intends forward-looking terminology such as “believes,” “expects,”
“may,” “will,” “should,” “anticipates,” “plans,” or similar expressions
to identify forward-looking statements. Such statements are subject to
certain risks and uncertainties, which could cause Kohl’s actual results
to differ materially from those anticipated by the forward-looking
statements. These risks and uncertainties include, but are not limited
to those described in Item 1A in Kohl’s Annual Report on Form 10-K,
which is expressly incorporated herein by reference, and other factors
as may periodically be described in Kohl’s filings with the SEC.

About Kohl’s

Kohl’s (NYSE: KSS) is a leading specialty department store with 1,16
6 stores in 49 states. With a commitment to inspiring and empowering
families to lead fulfilled lives, the company offers amazing national
and exclusive brands, incredible savings and inspiring shopping
experiences in-store, online at Kohls.com and
via mobile devices. Committed to its communities, Kohl’s has raised
more than $274 million for children’s initiatives nationwide through its
Kohl’s Cares® cause merchandise program, which operates under Kohl’s
Cares, LLC, a wholly-owned subsidiary of Kohl’s Department Stores, Inc.
For additional information about Kohl’s philanthropic and environmental
initiatives, visit www.Kohls.com/Cares.
For a list of store locations and information, or for the added
convenience of shopping online, visit www.Kohls.com.

Connect with Kohl’s:
Facebook (http://www.facebook.com/Kohls)

Pinterest (http://pinterest.com/Kohls)


Jen Johnson, 262-703-5241
DesJean, 262-703-2985