Los Angeles Students Outscore Opponents at Gillette Stadium to Win the 2016 North American School SCRABBLE Championship

FOXBOROUGH, Mass.–(BUSINESS WIRE)–#SchoolScrabble–After a two-day battle of words and wits, student SCRABBLE players Jem
Burch and Cooper Komatsu from Los Angeles, C.A. defeated more than 160
teams from the U.S. and Canada in the 2016 North American School
SCRABBLE Championship. Top School SCRABBLE players ranging in grades 4
through 8 competed in the 14th annual North American School
SCRABBLE Championship at Gillette Stadium in Foxborough, Massachusetts,
home of the NFL New England Patriots. During fast-paced tournament play,
teams of two racked up their highest scores and left their best moves on
the board in pursuit of the distinguished Championship trophy, a $10,000
grand prize and the prestigious title of 2016 School SCRABBLE Champions.


“Holding the North American School SCRABBLE Championship at Gillette
Stadium, a place where dedication and teamwork play a large part in
winning championships, was an extraordinary experience for everyone
involved,” said Jonathan Berkowitz, senior vice president of marketing,
Hasbro Gaming. “We want to thank all of the coaches and teams who
traveled here to compete, and congratulate this year’s winners on their
incredible SCRABBLE skills.”

During this year’s North American School SCRABBLE Championship, viewers
followed every tile turn and word combination on a live broadcast via
Mind Sports International’s interactive RFID SCRABBLE system. Jem and
Cooper, whose team name is Lucky Thirteen, out-spelled their opponents
in 6 of the 7 tournament rounds, catapulting them into the final matchup
where they defeated Javier Contreras and Matias Shundi of Chapel Hill,
N.C., 411 to 401. The final game was projected throughout the stadium,
drawing cheers from family members and friends, and included several
high scoring words including agnosia, jarina and quarrels.

“We’re so proud to be named this year’s Champions and it wouldn’t have
been possible without practice, team work and advice from our coach,”
said Cooper Komatsu from Culver City Middle School. “Joining the School
SCRABBLE program has been such a rewarding experience for Jem and I.
We’ve met great friends by playing competitively and can’t wait to
celebrate this amazing win.”

Young word enthusiasts who are interested in playing competitively and
joining the dynamic community of School SCRABBLE players can find out
more information on how to be involved in their local programs by
visiting schoolscrabble.us.

Following the 2016 North American School SCRABBLE Championship on
Wednesday, April 13, Hasbro will celebrate National SCRABBLE Day with
fans on social media. Originally referred to as the CRISS CROSS WORDS
game, Alfred Mosher Butts invented the SCRABBLE game in 1933. Today,
novice and professional players can experience great SCRABBLE gameplay
moments at home, in the classroom or on the go through various physical
and digital platforms including SCRABBLE for iPad, iPhone and Android
from Electronic
Arts
. For more information on the SCRABBLE game and ways to
celebrate National SCRABBLE Day, visit Hasbro.com/SCRABBLE
and follow @HasbroNews
on Twitter.

Mindsports International (MSI) is the official host for Hasbro Inc.’s
North American School SCRABBLE Championship. MSI brings innovation to
mindsports events across the world, and is the creator of the
revolutionary RFID SCRABBLE board which is used to broadcast live
tournaments to online viewers nationwide. For additional information on
Mindsports International and the Mindsports Academy, visit mindsportsacademy.com.

About Hasbro

Hasbro (NASDAQ:HAS)
is a global company committed to Creating the World’s Best Play
Experiences, by leveraging its beloved brands, including LITTLEST PET
SHOP, MAGIC: THE GATHERING, MONOPOLY, MY LITTLE PONY, NERF, PLAY-DOH and
TRANSFORMERS, and premier partner brands. From toys and games,
television programming, motion pictures, digital gaming and consumer
product licensing, Hasbro fulfills the fundamental need for play and
connection with children and families around the world. The Company’s
Hasbro Studios and its film label, ALLSPARK PICTURES, create
entertainment brand-driven storytelling across mediums, including
television, film, digital and more. Through the company’s commitment to
corporate social responsibility, including philanthropy, Hasbro is
helping to build a safe and sustainable world and to positively impact
the lives of millions of children and families. Learn more at www.hasbro.com,
and follow us on Twitter (@Hasbro & @HasbroNews)
and Instagram (@Hasbro).

SCRABBLE, the associated logo, the design of the distinctive SCRABBLE
brand game board, and the distinctive letter tile designs are trademarks
of Hasbro in the United States and Canada. ©2016 Hasbro. All Rights
Reserved.

Contacts

HASBRO MEDIA:
Hasbro Global Communications
Jen DeAngelis,
401-727-6833
Jen.DeAngelis@hasbro.com
or
Litzky
Public Relations
Kelly Nguyen, 201-222-9118
KNguyen@litzkypr.com