LVMH Press Release

PARIS–(BUSINESS WIRE)–LVMH announces the appointment of Ian Rogers as Chief Digital
Officer
of the LVMH Group, effective October 2015.

Bernard Arnault, Chairman and CEO of LVMH, declared: “I am happy to
welcome Ian into our Group to strengthen our digital ecosystem. He will
build on the foundations laid by Thomas Romieu, take the Houses to the
next level and explore new opportunities for the Group in the digital
sphere. Ian will bring his extensive experience in high-end digital
ventures and his innovation-driven spirit to develop LVMH leadership in
the digital luxury field.”

A graduate in computer science from Indiana University, Ian Rogers
started his career in 1993 as webmaster successively for the Beastie
Boys and at Nullsoft. In 2001 he founded Mediacode which was later taken
over by Yahoo, where he became VP and General Manager, Music. In 2008,
he became CEO of Topspin Media. In 2013 he joined Beats Music as CEO.
Last year he joined the iTunes team at Apple as Senior Director pursuant
to their acquisition of Beats Music. Ian contributed to the recent
launch of Apple Music including Beats1, their digital streaming channel.

LVMH

LVMH Moët Hennessy Louis Vuitton is represented in Wines and Spirits
by a portfolio of brands that includes Moët & Chandon, Dom Pérignon,
Veuve Clicquot Ponsardin, Krug, Ruinart, Mercier, Château d’Yquem,
Domaine du Clos des Lambrays, Château Cheval Blanc, Hennessy,
Glenmorangie, Ardbeg, Wen Jun, Belvedere, Chandon, Cloudy Bay, Terrazas
de los Andes, Cheval des Andes, Cape Mentelle, Newton et Numanthia. Its
Fashion and Leather Goods division includes Louis Vuitton, Céline,
Loewe, Kenzo, Givenchy, Thomas Pink, Fendi, Emilio Pucci, Donna Karan,
Marc Jacobs, Berluti, Nicholas Kirkwood and Loro Piana. LVMH is present
in the Perfumes and Cosmetics sector with Parfums Christian Dior,
Guerlain, Parfums Givenchy, Parfums Kenzo, Perfumes Loewe as well as
other promising cosmetic companies (BeneFit Cosmetics, Make Up For Ever,
Acqua di Parma and Fresh). LVMH is also active in selective retailing as
well as in other activities through DFS, Sephora, Le Bon Marché, la
Samaritaine and Royal Van Lent. LVMH’s Watches and Jewelry division
comprises Bulgari, TAG Heuer, Chaumet, Dior Watches, Zenith, Fred,
Hublot and De Beers Diamond Jewellers Ltd, a joint venture created with
the world’s leading diamond group.

“Certain information included in this release is forward looking and
is subject to important risks and uncertainties and factors beyond our
control or ability to predict, that could cause actual results to differ
materially from those anticipated, projected or implied. It only
reflects our views as of the date of this presentation. No undue
reliance should therefore be based on any such information, it being
also agreed that we undertake no commitment to amend or update it after
the date hereof.”

Contacts

Analysts and investors:
LVMH
Chris Hollis
+ 33
1.4413.2122
or
Media:
France :
DGM Conseil
Michel
Calzaroni/Olivier Labesse/
Sonia Fellmann/Hugues Schmitt
+ 33
1.4070.1189
or
UK:
Hugh Morrison
+ 44.773.965 5492
or
Italy:
SEC
and Partners

Michele Calcaterra/ Matteo Steinbach
+39 02
6249991
or
US:
Kekst & Company
James
Fingeroth/Molly Morse/
Anntal Silver
+1 212.521.4800