Menchie’s Spreads Holiday Cheer with Free $5 Alvin and the Chipmunks Themed Menchie’s Cards and Festive Holiday Dessert Fair

ENCINO, Calif.–(BUSINESS WIRE)–Menchie’s, the world’s largest self-serve frozen yogurt
franchise, is decking the halls with a season of holiday cheer by
partnering with 20th Century Fox for the holiday movie event, Alvin
and the Chipmunks: The Road Chip
, in theatres December 18th.
The program includes a gift card promotion, all new holiday flavors,
limited edition cups and spoons, and a chance to win an Alvin and the
Chipmunks themed road trip down the California coast!

Beginning November 1, Menchie’s is sweetening up the most
wonderful time of the year by offering a special, limited-time gift card
promotion featuring Alvin, Simon and Theodore. For every $25 or more in
gift card purchases, guests will receive the perfect stocking stuffer –
a free $5 bonus card.

Throughout the holiday season, Menchie’s is swirling up a winter
wonderland with a holiday dessert fair featuring six new
dessert-inspired frozen yogurt flavors:

  • Starting November 1:
  • Chocolate Mint Crème made with Andes®
    Mints –
    tastes like milk chocolate with crème de menthe notes
  • Spiced Gingerbread Cookie – made with real ginger cookies
  • Starting November 16:
  • Southern Pecan Pie – made with real pecans
  • Starting December 1:
  • Holiday Eggnog – made with real eggs, nutmeg and hints of ginger
  • Dark Chocolate Cherry Brownie – made with real cherries
  • Starting December 16:
  • Fresh Baked Oatmeal Raisin Cookie – made with real cinnamon,
    oats and raisins

‘Tis the season for even more yuletide cheer with Menchie’s limited
edition Alvin and the Chipmunks frozen yogurt cups and spoons to
celebrate the latest movie in this successful franchise. The exclusively
designed cups will feature the lovable trio Alvin, Simon and Theodore,
complete with festive spoons featuring Alvin adorned in a Santa hat. For
even more good tidings this season, Menchie’s wants loyal fans to
experience their own “Road Chip” with an exclusive getaway full of
adventure. One lucky guest will be chosen to win a road trip from San
Francisco to Los Angeles, along with additional spending cash for a
unique vacation getaway! Guests can enter at www.menchies.com/roadchip.

“The holidays are the most important time of year for many families and
we want to provide as many opportunities as we can to bring friends and
family together during this cheerful season,” said Amit Kleinberger, CEO
of Menchie’s. “With our celebratory holiday gift card offer, six
new flavors and festive cups and spoons, our entire team is looking
forward to celebrating the most wonderful time of year with our guests
across the globe.”

“We can’t think of better holiday ambassadors for Menchie’s than Alvin,
Simon, and Theodore,” said Zachary Eller, senior vice president,
marketing partnerships, 20th Century Fox. “You can perfectly
imagine Theodore taste testing all these awesome new holiday yogurt
flavors, Alvin swirling tons of trouble, and Simon trying to clean up
the mess his brothers may have caused!”

Also, continuing in their tradition of supporting our nation’s bravest,
active and retired military members can also get in on the good cheer by
stopping by a Menchie’s this Veteran’s Day to receive a free six
ounce cup of frozen yogurt. To receive this special offer, guests must
present a valid military ID at the time of purchase.

For more information regarding Menchie’s, including store
locations or franchising opportunities, please visit www.menchies.com.
Like Menchie’s on Facebook at www.Facebook.com/MyMenchies
or follow on Twitter at www.Twitter.com/MyMenchies.

For more information on Alvin and the Chipmunks: The Road Trip,
go to www.AlvinMovie.com.

About 20th
Century Fox:

One of the world’s largest producers and distributors of motion
pictures, 20th Century Fox produces, acquires and distributes
motion pictures throughout the world. These motion pictures are produced
or acquired by the following units of 20th Century Fox Film:
Twentieth Century Fox, Fox 2000 Pictures, Fox Searchlight Pictures, Fox
International Productions, and Twentieth Century Fox Animation.

About Alvin and the Chipmunks: The Road Trip

Through a series of misunderstandings, Alvin, Simon and Theodore come to
believe that Dave is going to propose to his new girlfriend in Miami…and
dump them. They have three days to get to him and stop the proposal,
saving themselves not only from losing Dave but possibly from gaining a
terrible stepbrother.

The film stars Jason Lee, Tony Hale, Kimberly Williamss-Paisley, Josh
Green, and Bella Thorne – and the voices of Justin Long, Matthew Gray
Gubler, Jesse McCartney, Kaley Cuoco-Sweeting, Anna Faris, and Christina
Applegate

About Tootsie Roll Industries:

Tootsie Roll Industries, LLC manufactures and sells some of the world’s
most popular confectionery brands. Since Tootsie Roll’s introduction in
1896, the Chicago-based company has grown to become one of the country’s
largest candy companies, with operations throughout North America and
distribution channels in more than 75 countries. Tootsie’s brands
include some of the most familiar candy names: Tootsie Roll, Tootsie
Pop, Charms Blow Pop, DOTS, Sugar Daddy, Charleston Chew, Dubble Bubble,
Junior Mints, Cella’s Chocolate-Covered Cherries and Andes Mints.

About Andes Mints:

Founded in Chicago in 1921, Andes®, is an internationally recognized
candy whose iconic three layer rectangle shaped Crème De Menthe thins
may be found on store shelves nationwide. Well known as America’s
favorite after dinner mint, Andes has made its way to Mass Merchants,
Drug Stores, Grocery Stores, and Convenience Stores, due to popular
demand. Andes mints are also manufactured as a baking chip for use in a
favorite recipe or as a dessert topping. Andes mints have just the right
amount of creaminess, and also boast an exclusive Mint flavor in our
recipe which is delicious.

About Menchie’s:

Menchie’s creates lasting memories by creating an unparalleled
guest experience with a mission to make every guest smile. Menchie’s
is a world-leader of ensuring best-in-class products and is the
ambassador of frozen yogurt quality worldwide. With over 500 stores, the
franchise has locations open in the United States, Canada, China,
Japan, United Arab Emirates, Saudi Arabia, India, and more. Menchie’s expects
to celebrate 600 stores in 2016. Guaranteeing happiness in every cup,
the brand offers guests premium rotating yogurt flavors and delicious
toppings for unlimited combinations in every bite. The proprietary
collection is made from the milk of “smiley” California cows, which have
not been treated with artificial growth hormones (rBST). Menchie’s
frozen yogurt contains live and active cultures and has received the
Live and Active Culture (LAC) seal indicating its endorsement by the
National Yogurt Association.

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Contacts

for Menchie’s
Erin Morrissey/Madison Jones
213-988-8344
emorrissey@konnect-pr.com
mjones@konnect-pr.com
www.konnect-pr.com