Playing into the popular chicken sandwich category, BURGER KING®
restaurants introduce a chicken sandwich made to Wow guests.
MIAMI–(BUSINESS WIRE)–Sure, BURGER KING® restaurants have their iconic WHOPPER® Sandwich,
known as AMERICA’S FAVORITE BURGER®. However, BURGER KING® restaurants
are now offering a great tasting crispy chicken sandwich, the New Crispy
Chicken Sandwich, which is nothing to balk at.
The New Crispy Chicken Sandwich is made with a 100% white meat chicken
filet that is seasoned to perfection, crispy on the outside and juicy on
the inside. It’s topped with lettuce, freshly-sliced tomato and mayo and
served on a soft, flavorful potato bun. The sandwich takes the classic
fried chicken sandwich to a new, improved, possibly even iconic level.
“We’ve watched the chicken sandwich category grow exponentially and that
inspired us to create a chicken sandwich that hits the mark on every
level,” said Alex Macedo, President, North America, for the BURGER KING®
brand. “With great flavor, crispiness and juiciness we hope to give
guests a new reason to enjoy their BURGER KING® experience.”
The New Crispy Chicken Sandwich is available at participating BURGER
KING® restaurants nationwide for a recommended price of $4.39.
About BURGER KING®
Founded in 1954, the BURGER KING® brand is the second largest fast food
hamburger chain in the world. The original HOME OF THE WHOPPER®, the
BURGER KING® system operates more than 15,000 locations in approximately
100 countries and U.S. territories. Almost 100 percent of BURGER KING®
restaurants are owned and operated by independent franchisees, many of
them family-owned operations that have been in business for decades. The
BURGER KING® brand is owned by Restaurant Brands International Inc.
(TSX,NYSE:QSR), one of the world’s largest quick service restaurant
companies with more than $23 billion in system sales and over 19,000
restaurants. To learn more about the BURGER KING® brand, please visit
the BURGER KING® brand website at www.bk.com
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