Pepperidge Farm Releases New Goldfish® Made with Organic Wheat

Launch Marks First Organic Pepperidge Farm Product

NORWALK, Conn.–(BUSINESS WIRE)–Pepperidge Farm today announced Goldfish® Crackers Made
with Organic Wheat, made with non-GMO ingredients, as the latest
addition to its 30+ Goldfish offerings. Goldfish Made with
Organic Wheat come in three delicious flavors: Cheddar, Parmesan and
Saltine and are sold in 8 ounce re-sealable bags for $3.99, at all major
retailers nationally. As always, Goldfish are baked with 100%
real cheese, and contain no artificial flavors or preservatives, and all
colors are sourced from plants.

Designed for families who choose organic foods, Goldfish Made
with Organic Wheat are 70% organic and certified by the California
Certified Organic Farmers (CCOF). CCOF is a USDA accredited domestic and
international organic certifying agency, headquartered in Santa Cruz,

Brian Blanchard, Vice President, Cookies & Crackers, said, “Goldfish
Made with Organic Wheat expands our offerings to meet the needs of
America’s evolving young families, while delivering the same delicious
taste children and parents have grown to expect from Goldfish. As
with the introduction of Goldfish Baked with Whole Grain last
year, we are always looking to provide wholesome snacking fun and smiles
to all families.”

Pepperidge Farm, based in Norwalk, Connecticut, introduced its Goldfish
crackers in 1962 after founder Margaret Rudkin discovered them on a trip
to Switzerland. Today, Americans enjoy about 150 billion Goldfish each
year – if strung from head to tail, that could reach around the world
nearly 60 times. For more information and ideas about how to
interact with Goldfish, visit

About Pepperidge Farm

Pepperidge Farm, Incorporated, is a leading provider of premium quality
fresh bakery products, cookies, crackers, and frozen foods. Based in
Norwalk, Connecticut, Pepperidge Farm was founded in 1937 by Margaret
Rudkin, an entrepreneurial homemaker who began baking fresh, wholesome
bread for her allergy-afflicted son. For nearly 80 years, people have
relied on Pepperidge Farm for its fresh bakery and snack offerings.
Among the company’s most popular products are Goldfish®
crackers, Milano® cookies, more than 50 varieties of
fresh baked breads including Pepperidge Farm Swirl™,
Farmhouse and Whole Grain, and frozen Puff Pastry, Layer Cakes, and
Garlic Bread. The company is found in nearly ¾ of homes nationwide.
Pepperidge Farm has been part of Campbell Soup Company since 1961. For
more information, visit
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Pepperidge Farm
Bethridge Toovell, 203-846-7136
Sr. Manager