Corners, Inc., an innovative international travel insurance and
specialty benefit management company, launches its new mobile e-commerce
website to provide a modern, user-friendly experience with improved
navigation and efficiency throughout the site.
The company’s investment addresses consumer demand and shopping behavior
trends by offering a fully-functional mobile website that intuitively
guides consumers through the purchase process using a product selection
guide. Within two to three clicks the site directs consumers to one of
21 international medical and travel products available for visitors,
immigrants, students and leisure travelers. In addition to offering
24-hour assistance, Seven Corners’ interactive guide aims to avoid
customer confusion and promote a progressive customer journey.
“Prior to launch, we tested the new website’s intuition and ease-of-use
and found that people shopping online for travel insurance want the
opportunity to educate themselves on their options while also being led
to buy a plan that best fits their needs directly online,” said Jim
Krampen, co-founder and chief revenue officer at Seven Corners. “By
meeting and exceeding the needs of both our current and future agents
and customers, we are creating new opportunities for improving customer
experience and delivering more specialty travel and medical insurance to
those seeking it.”
In the six-month testing phase alone, Seven Corners tripled its
conversion rate using the product selection guide. Seven Corners’
unrivaled and advanced e-commerce website pushes it ahead of its
competitors as more consumers are turning to online shopping for travel
insurance. In fact, independent research company Gartner
predicts that 50 percent of all online purchases will be made from
mobile devices by 2017.
Seven Corners is a member of the US Travel Insurance Association (UStiA)
and is an A+ rated Better Business Bureau accredited company. To learn
more about Seven Corners and its product offerings, visit SevenCorners.com.
About Seven Corners, Inc.
Founded in 1993, Seven Corners, Inc. is an innovative and service
focused international travel insurance and specialty benefit management
company. Based in Carmel, Ind. and serving a global market, Seven
Corners offers a wide variety of customized trip protection solutions to
international travelers, agencies of the U.S. government, corporations,
foreign governments and various types of insurance companies. For more
information on its products, visit www.sevencorners.com.
For Seven Corners
317-202-2280 ext. 21