Keynotes Feature Carla Hall of Top Chef and The Chew,
Cookbook Author and Actor Freddie Prinze Jr., Hungry Girl’s Lisa
Lillien, a Cooking Demo by Food Network’s Smollett Siblings
The Pitch: Food Edition Returns for a Second Year, Giving Four Female
Food Entrepreneurs a Chance to Pitch Their Businesses to a Panel of
NEW YORK–(BUSINESS WIRE)–SheKnows
Media, a leading women’s media company with 81 million unique
visitors a month* and 302 million social media fans and followers, is
in Austin, Texas, October 7-8, 2016.
The annual #BlogHerFood conferences bring together top writers, cookbook
authors, chefs, food brands and social media influencers and bloggers in
an intimate setting. This year’s lineup of keynote speakers and sessions
panel of four successful social media influencers and bloggers,
including My Cupcake Addition’s Elise Strachan, One Good Thing
by Jillee’s Jill Nystul, Grandbaby Cakes’ Jocelyn
Delk Adams and Sean Timberlake, creator of the blog Hedonia
and food preservation site Punk Domestics, will take the stage at
lunch on Friday to talk about ways they have leveraged their blogs to
create successful businesses.
Lead chef Jake, party planner extraordinaire Jazz along
with youngest brother Jocqui of the Smollett family,
stars of Smollett Eats on the Food Network, will share
their favorite family traditions and recipes, as well as treat
conference-goers to a cooking demonstration on Friday evening. Learn
Pitch: Food Edition returns for a second year after successfully
debuting at last year’s conference. Launched in 2015 by SheKnows Media
as an online video series and live competition series, The Pitch is a
platform designed to elevate, connect and mentor women entrepreneurs.
On Saturday morning at #BlogHerFood16, four women who have started
businesses ranging from a food app to a food truck, will pitch their
businesses in front of a live audience and a panel of high-profile
judges. The winner, determined by a combination of the judges’
rankings and audience votes, will receive a prize package that
includes marketing, media and mentorship support from SheKnows Media.
Pitch: Food Edition judges include: Aihui Ong, CEO of Love With
Food and winner of The Pitch: Food Edition in 2015; Elise Bauer,
Founder of Simply Recipes; Lisa Lillien, creator of Hungry Girl
and a New York Times best-selling author; and Jennifer Denton,
Vice President, Community Programs at SheKnows Media.
closing keynote on Saturday evening will feature Carla Hall,
chef, host of The Chew and contestant on Top Chef: Season 8,
Hungry Girl’s Lisa Lillien and actor and cookbook author Freddie
Prinze Jr., who will explore the many opportunities chefs have to
become celebrities, and conversely, how celebrities are gaining
credibility and respect in the world of food.
In addition to the keynote sessions listed above, #BlogHerFood16 offers
two full days of breakout programming, allowing attendees to dive deeper
into the craft and business skills required to make their food blogs
successful, how to expand into podcasting and video, best practices for
using social media and hands-on demonstrations. Other notable speakers
presenting at the conference include: Aarti Sequiera, winner of
the sixth season of The Food Network Star; Alexandra Evjen,
Pinterest influencer and creator of www.avestyles.com;
Ashley Koff, an award-winning nutrition and media expert,
speaker, and author; Catherine McCord, a best-selling cookbook
author and founder of Weelicious; and Stacie Billis, managing
editor for Cool Mom Eats.
#BlogHerFood16 attendees will also enjoy several offsite excursions to
some of the best local restaurants in Austin. View the full conference
“Our events empower women in social media to meet, inspire and celebrate
each other, find opportunities to work with brands, and come home with
new ideas, skills and connections. #BlogHerFood16, now in its eighth
year, is no different, and we look forward to providing a high-impact
event for our dedicated community of food influencers and sponsors,”
said Elisa Camahort Page, Chief Community Officer, SheKnows Media.
* comScore, Media Metrix, Multiplatform Key Measures Report, Lifestyles
Category, August 2016, U.S.
About SheKnows Media
Media is the number-one women’s lifestyle digital media company with
81 million unique visitors per month (comScore, Media Metrix,
Multiplatform Key Measures Report, Lifestyles Category, August 2016,
U.S.) and 302 million social media fans and followers. The company
operates a family of leading media properties that include SheKnows.com,
With a mission of women inspiring women, SheKnows Media is
revolutionizing the publishing industry by forging a new kind of model
that seamlessly integrates users, editors and content creators onto a
single platform designed to empower all women to discover, share and
create. Whether it’s parenting or pop culture, fashion or food, DIY or
décor, our award-winning editorial team, Experts, bloggers and social
media influencers produce authentic and on-trend content every day. We
dig deep to learn what makes our audience tick, revealing unexpected
insights on women and digital media. Our robust, end-to-end suite of
premium branded content and influencer marketing solutions generate more
than 2 billion ad impressions per month (sources: DFP), allowing brands
to distribute authentic content and integrated advertising at scale.
SheKnows Media is based in New York and Scottsdale, Ariz., with offices
in Los Angeles and Chicago. We also operate internationally in Canada,
Australia and the United Kingdom.
Jenni Ottum, 480-231-4887