TCL Named CES 2018 Innovation Awards Honoree

Latest industry recognition of TCL’s 85” QLED XESS Private Theatre X6
and AI technology cements its place in global TV industry vanguard

NEW YORK–(BUSINESS WIRE)–#CESTCL®,
one of the world’s largest and America’s fastest-growing television
brands, today announced it has been named a CES 2018 Innovation Awards
Honoree for its 85” QLED XESS Private Theatre X6. The decision was made
by a preeminent panel of independent industrial designers, independent
engineers and members of the trade media that judges cutting-edge
consumer electronics products across 28 categories. Entries are
evaluated on their engineering, aesthetic and design qualities, intended
use/function, user value, unique/novel features and how the design and
innovation of the product directly compares to other products in the
marketplace.


The prestigious CES Innovation Awards are sponsored by the Consumer
Technology Association (CTA), the owner and producer of CES
2018. The Awards have been recognizing achievements in product design
and engineering since 1976. Products chosen as CES Innovation Honorees
reflect innovative design and engineering in some of the most advanced
technology products and services coming to the market.

“TCL is committed to fueling innovation in the television and consumer
electronics markets and the 85” QLED XESS Private Theatre X6 has raised
the bar for home entertainment,” said Tomson Li, Chairman and CEO of TCL
Corporation. “By integrating the latest QLED and AI technologies, TCL is
bringing the consumer an unprecedented viewing experience. We are
enormously proud to be named as a 2018 CES Innovation Award Honoree in
recognition of TCL’s ongoing commitment to innovation.”

TCL unveiled
its 85” QLED XESS Private Theatre X6 in September, transforming the
television entertainment experience through artificial intelligence (AI)
and new content solutions. The 85” QLED XESS Private Theatre X6 features
Quantum Dot technology and an elegant design, and is amongst the
thinnest supersized TVs in the world. At just 24.8 mm wide at the
thinnest part of the body, the 85” QLED XESS Private Theatre X6 is the
thinnest TV over 80” that applies local dimming technology.

As TCL’s latest generation QLED TV, the 85” QLED XESS Private Theatre X6
employs world-leading Quantum Dot display technology. Its color volume
is 2.8 times higher than OLED (500 nits) and its color purity is 58.3
percent better than traditional TVs. At 60,000 hours, the color lifespan
of the 85” QLED XESS Private Theatre X6 is twice as long as a regular
OLED TV. The X6 adopts a local dimming solution and its picture hits
1,200 nits in peak brightness, contributing to 600 backlit partitions.
The contrast ratio (12 million:1) is increased by local dimming –
supported by 1,200 LED backlights. The 85” QLED XESS Private Theatre X6
supports Dolby Vision high-dynamic-range (HDR).

The 85” QLED XESS Private Theatre X6 comes with a Harman Kardon sound
system, offering 12-sound channels and 360° surround stereo sound with a
10” woofer. The volume generated by the 7.1.4 sound system reaches 40L.
Both Dolby Atmos® 7.1.4 sound technology and DTS: X 7.1.4
technology are supported. Dolby Atmos delivers an immersive sound
experience that directs audio all around the listener. Designed with
rare earth magnets and equipped with silk dome loudspeakers, the 85”
QLED XESS Private Theatre X6 creates the most authentic theater sound
achievable at home. In addition, the set has a “night mode” and is
Bluetooth-enabled.

The metallic finish on TCL’s 85” QLED XESS Private Theatre X6 gives it a
touch of luxury. Also, the product provides the home designer with three
different options – it can be mounted on a wall, set on a cabinet or
placed on the floor.

CES 2018 Innovation Honoree products are featured on CES.tech/Innovation,
which lists product categories, as well as each product name,
manufacturer information, description, photo and URL.

TCL’s 85” QLED XESS Private Theatre X6 will be displayed at CES 2018,
which runs January 9-12, 2018, in Las Vegas, Nevada.

About TCL

Already one of the world’s best-selling consumer electronics brands, TCL
is now the fastest-growing TV brand in North America. TCL (The Creative
Life) was founded more than 35 years ago and prides itself on delivering
high quality products featuring stylish design and the latest
technology. With extensive manufacturing expertise, a vertically
integrated supply chain, and state-of-the-art panel factory, TCL offers
innovative televisions, including the award-winning TCL® Roku
TV.

For additional product information please visit www.tclusa.com.

Contacts

TCL
Rachelle Parks
858-212-1176
rachelle.parks@tcl.com
www.tclusa.com