Tennessee Elementary Schools Celebrate 100 Million Minutes of Physical Activity

BlueCross, GoNoodle help over 269,000 students move, improve
performance; families can sign up for free and keep moving at home all
summer

NASHVILLE, Tenn.–(BUSINESS WIRE)–Students in over 1,100 Tennessee elementary schools are celebrating the
incredible milestone of 100 million minutes of physical activity
documented with GoNoodle this school year.


GoNoodle is an online suite of interactive movement videos. It helps
teachers motivate and engage students
with 3-5 minute moderate to
vigorous exercises they can perform next to their desks. GoNoodle is
available for free to every Tennessee public elementary school classroom
thanks to a 3-year, $3 million sponsorship from BlueCross BlueShield of
Tennessee Health Foundation.

According to the CDC, only one-quarter of today’s youth meet the current
recommendation of at least 60 minutes of physical activity per day. With
childhood obesity a pressing issue across the United States,
incorporating precious minutes of movement into kids’ days has become
more important than ever. Together with BlueCross, GoNoodle is helping
Tennessee students accumulate vital movement minutes with entertaining
experiences that feature high-energy dance music, fitness routines,
virtual field trips and physical challenges. Through increased movement
in the classroom, these elementary students are not only improving their
health but also boosting their cognitive processing, focus and academic
performance.

Kids and parents are also increasingly using GoNoodle at home turning
screen time into active time. Parents can sign up for a free account and
log in from home – providing a new outlet for summer activity.

“We know moving more matters,” said Dawn Abel, director of community
relations and foundations for BlueCross. “So we’re proud to sponsor
GoNoodle and help kids channel their energy into learning.”

“Movement is critically important to the healthy development of kids and
one of the best ways to help them focus, engage and retain what is being
taught,” said Scott McQuigg, CEO and co-founder of GoNoodle. “Together
with Blue Cross, GoNoodle is getting thousands of Tennessee students
moving at school and home like never before.”

To use GoNoodle, teachers need to have a computer with an Internet
connection and a shared screen such as a projector or interactive white
board. Tennessee teachers in the sponsored schools have access to over
250 online movement videos, including exclusive GoNoodle PLUS videos
that bring movement and core-subjects together to develop fluency in
grade-specific math and ELA topics. These short movement videos
incorporate kinesthetic and active learning principles by closely tying
movement with core content. Both energizing and calming videos are
available to help teachers channel kids’ energy for good while
incorporating math, spelling and vocabulary.

Thanks to the sponsorship by BlueCross, teachers, kids and parents can
access GoNoodle for free by visiting http://www.gonoodle.com.

About BlueCross BlueShield of Tennessee Health
Foundation, Inc.

The BlueCross BlueShield of Tennessee Health Foundation, Inc. was
established in December, 2003 as a 501(c)(3) not-for-profit corporation
organized to promote the philanthropic mission of BlueCross BlueShield
of Tennessee. The foundation awards grants focused on high-impact
initiatives across the state, which promote healthy lifestyle choices
and help control health care costs for all Tennessee residents. Working
with civic and economic partners, the foundation is dedicated to the
support of research, innovative programs and creative approaches to
improve the health and quality of life of Tennesseans for generations to
come.

About GoNoodle

GoNoodle gets kids moving to be their smartest, strongest, bravest,
silliest, bestest selves. Short, interactive movement videos make it
awesomely simple and fun to incorporate movement into every part of the
day with dancing, stretching, running and even mindfulness activities.
At school, teachers use GoNoodle to keep students energized, engaged,
and active inside the classroom. At home, GoNoodle turns screen time
into active time, so families can have fun and get moving together.
Currently, 10 million kids use GoNoodle each month, in all 50 states and
168 countries. Learn more at www.gonoodle.com.

Contacts

For BlueCross:
BlueCross BlueShield of Tennessee
Gary Tanner,
423-535-8143
gary_tanner@bcbst.com
or
For
GoNoodle:
Lexington Public Relations
Suki Mulberg Altamirano,
615-649-4000
suki@lexingtonpr.com