The World’s Top City Destinations Revealed by Euromonitor International

research company
Euromonitor International released today the Top
100 City Destinations Ranking for 2015 international arrivals.

Despite falling arrivals, Hong Kong remained the top city destination in
the world for the seventh consecutive year, with 26.7 million
international visitors in 2015. Bangkok overtook London as the world’s
second most visited city, with 10 percent growth in international
arrivals. London moved down to the third spot in the global ranking but
remained the top European city destination with international arrivals
growing 7 percent in 2015.

The new ranking shows:

  • Japanese cities saw impressive growth, with Tokyo rising eight places
    to rank 17th, and Osaka and Kyoto entering the top 100, ranking 55 and
    89 respectively.
  • Tunisia fell on hard times due to multiple terrorist attacks, with
    Jerba being the only Tunisian city in the ranking, while Mecca in
    Saudi Arabia was the best performer in the region, seeing strong
    growth in the number of religious tourists.
  • Countries with a comparable offerings to Turkey, Egypt and Tunisia,
    such as Spain, Greece, Portugal and Italy, saw booming international
    arrivals. Athens especially had another record year with arrivals
    growing by 22.6 percent in 2015, despite political and economic
  • Mexican tourism overall is booming with Cancun remaining immensely
    popular, despite a decline in visitors due to the Mexican government
    promoting other destinations within the country.
  • Lima had a strong performance, with growth of 9 percent in 2015. The
    city benefitted from the improvement of the Peruvian economy and
    international recognition of Peru as a travel destination.

Euromonitor International’s Travel Analyst, Wouter Geerts comments,
“2015 was another turbulent year. Terrorist attacks, geopolitical
conflicts, economic uncertainty and health scares like MERS and Zika
were just some of the factors impacting city arrivals. Nevertheless, top
cities outperformed global travel flows, registering growth of 5.5
percent in international arrivals compared to 2014, showing the
resilience of global cities as travel destinations.”

To view the Top 100 Cities Destination ranking, visit:

About Euromonitor International

is the world’s leading provider for global business
intelligence and strategic market analysis. We have more than 40 years
of experience publishing international market reports, business
reference books and online databases on consumer markets.


Asti Michou
Communications Executive – Euromonitor International
+44 (0) 20 7251 8024 ext. 1402