Turkcell Launches Mobile App for Integration of Syrian Refugees, CEO Speaks at UN Private Sector Forum

NEW YORK–(BUSINESS WIRE)–Turkcell (NYSE: TKC)(BIST: TCELL) has announced the launching of its
mobile application “Merhaba Umut” – “Hello Hope” to facilitate the
integration of Syrian refugees living in Turkey. The app has a Turkish
language learning component, instant audio translation between Turkish
and Arabic, a frequently asked questions section which offers guidance
on essential issues like registration and access to services and
one-click access to Turkcell’s Arabic language call center.

The app, developed by Turkcell’s digital education platform Turkcell
Academy, has been one of the highlights of Turkcell CEO Kaan Terzioglu’s
address to the United Nations Private Sector Forum, held on
September 19th on the margins of UN General Assembly. Joining GSMA
Director-General Mats Granryd in explaining how mobile technologies can
support sustainable development, Terzioglu focused on Turkcell’s work
with the Syrian refugee communities in Turkey.

Addressing 350 international opinion leaders during the Forum, Terzioglu
stated that Turkey has shifted the conversation about Syrian refugees
from basic survival to integration a long time ago. “With Syria in
ruins, having the chance of a safe and meaningful life now requires a
prospect of integration for Syrian refugees. Communication technologies
are powerful tools to meet the challenges of integration, including
living in a country with a different language, accessing education and
having employment prospects,” said Terzioglu. “I am proud to note that
Turkcell has been a pioneer in mobilizing the power of communication in
one of the biggest humanitarian challenges of our time. Our new app
‘Hello Hope’ will be the basis of our future work to use connectivity to
bring essential services to the Syrian community in Turkey.”

Focusing on integration in the world’s top refugee-hosting country

With about 3 million Syrian refugees, Turkey is the world’s top
refugee-hosting country. Serving about 1.2 million Syrian customers,
Turkcell is the operator of choice for Syrian refugees. The company
operates Turkey’s first bilingual call center, serving customers in
Arabic language. It has invested heavily in its network both in the
urban centers near the border zone, and in refugee camps which host
about 10% of the Syrian population living in Turkey.

With Turkcell Academy’s “Hello Hope” app, Turkcell now takes its
services-focused approach to serve a community for which communications
technologies have been a lifeline. The app is available on iOS and
Android platforms.

ABOUT TURKCELL: Turkcell is a converged telecommunication and
technology services provider, founded and headquartered in Turkey. It
serves its customers with voice, data, TV and value-added consumer and
enterprise services on mobile and fixed networks. Turkcell launched LTE
services in its home country on April 1st, 2016, employing LTE-Advanced
and 3 carrier aggregation technologies in 81 cities. In 2G and 3G,
Turkcell’s population coverage is at 99.80% and 95.14%, respectively, as
of June 2016. It offers up to 1 Gbps fiber internet speed with its FTTH
services. Turkcell Group companies serve 66.5 million subscribers in 9
countries – Turkey, Ukraine, Belarus, Northern Cyprus, Germany,
Azerbaijan, Kazakhstan, Georgia, Moldova – as of June 30, 2016. Turkcell
Group reported a TRY3.4 billion revenue with total assets of TRY28.6
billion as of June 30, 2016. It has been listed on the NYSE and the BIST
since July 2000, and is the only NYSE-listed company in Turkey. Read
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Turkcell Corporate Communications – International Media
Hande Asik,
+90 532 210 6471