Wallace and Selfeo Look to Fully Immerse Fans into NASCAR Experience with Daytona Partnership

Cutting-edge app to serve as primary partner on Wallace’s No. 6 NXS
Ford Mustang

a cutting-edge app that provides users the ability to transform a single
screen on a single device into a customized, multi-screen viewing
environment, will also transform Bubba Wallace’s Daytona racing machine
into one of the most socially discussed on the track at the 2016 Daytona
Speedweeks. Roush
Fenway Racing
and Giga Entertainment Media (GEM)
have announced that Selfeo will serve as the primary partner on
Wallace’s No. 6 Ford Mustang for the NASCAR XFINITY Series season opener
at Daytona International Speedway on Feb. 19.

“It’s really cool,” said Wallace of the app that can broadcast
simultaneous viewing of video content, text, audio chat, email, and
interaction through social media. “Selfeo is a completely immersive
experience for the fan and actually allows them to become the main focus
of their own social media experience. I think we’ll have a lot of fun
with it down in Daytona and I look forward to providing the fans with an
interactive social experience like they have never seen before.”

Selfeo transforms a single screen on a device into a customized,
multi-screen viewing environment with a simple, one-click option that
will allow users to immerse themselves into any other live or stored
internet video content accessible through the app. It allows the user to
review websites, YouTube Videos, Facebook, Twitter and Instagram feeds

“NASCAR is one of the top spectator sports in the world, and we believe
this is the perfect match for Selfeo to team up with Bubba Wallace and
Roush Fenway Racing,” said Jarret Streiner, CEO of Giga Entertainment
Media. “With the loyalty of Bubba’s robust fan base and Selfeo’s
customized, multi-screen viewing environment where the user can immerse
themselves into the story, the integration is limitless.”

“In addition to Daytona race highlights, pit crew exchanges and
post-race interviews, the fans of Bubba and Roush Fenway will have an
immense amount of content to produce and discuss via the Selfeo app,”
added Streiner.

The app is available on the Apple App Store and Google Play.

Roush Fenway Racing is the winningest team in NASCAR history, fielding
multiple teams in NASCAR Sprint Cup Series and NASCAR XFINITY Series
competition with drivers Greg Biffle, Ricky Stenhouse Jr., Trevor Bayne,
Ryan Reed, Chris Buescher and Bubba Wallace. Now in its 29th season,
Roush Fenway is a leader in driver development, having launched the
careers for many of the top drivers in the sport. Off-track, Roush
Fenway is a leader in NASCAR marketing solutions, pioneering
motorsport’s first team-focused TV show and producing multiple
award-winning digital and experiential marketing campaigns. Roush Fenway
is co-owned by Jack Roush, the winningest team owner in NASCAR history
and Fenway Sports Group, parent company of Major League Baseball’s
Boston Red Sox and English Premier League’s Liverpool F.C. Visit
RoushFenway.com, circle on Google+, become a fan on Facebook and
Instagram and follow on Twitter at @roushfenway.

About Giga Entertainment Media

Giga Entertainment Media (GEM) is a multi-media technology company that
provides unique interactive viewing and communications enhancement
features, such as existing live programming, VOD and movie lineups, to
consumers on the Internet as well as private labeling to brands, content
providers and content aggregators and their subscribers.

GEM’S most recent technological breakthrough on its dynamic
game-changing platform allows real-time access to the entire web and
associated video library, which includes substantial cable programming
through voice recognition and user-friendly swiping viewed in an optimal
personalized digital experience. GEM’s advanced technology allows
multitasking, simultasking and the entire range of interactive social
network applications all at the same time on one device.

With its GIGANETTV Brand consumer-friendly entertainment service,
GEM allows the transmission and receipt of up to 30 simultaneous
content streams, enabling the user to control the viewing and
communications interfaces in real time by adjusting the size and
location of viewing windows. On a single site, consumers can access live
broadcasts, movies, social networks, games, applications, web search,
email, text, blog, join single or multiple live personal or group chats,
conference, Skype, play video games and record—all in HD on simultaneous
multiple PIP (picture-in-picture) expandable, shrinkable and movable
floating screens. Users are also offered buy-now options with an
advanced programming guide, scrolling, newsfeeds and alerts.


Roush Fenway Racing Contact:
Kevin Woods, 704-957-1138

Giga Entertainment Media, Inc.
Colucci, 610-623-5420 (o)
Entertainment Media, Inc.
Anthony Castiglia, 516-622-2225 (o)
Rose Group LLC
Steve Rose, 203-329-8871 (o)
917-822-9672 (c)
Laino Consultants, LTD
Lee Laino, 212-879-1815 (o)
web site: www.gigaentertainmentmedia.com