World’s Tallest, Fastest, and Longest Virtual Reality Coaster Now Open

Revolutionary New Technology Offers Fully Immersive Experiences at Six
Flags New England

AGAWAM, Mass.–(BUSINESS WIRE)–Six Flags New England, New England’s largest theme park, is once again
leading the way in innovation and cutting-edge technology, launching one
of the first Virtual Reality (VR) Roller Coasters in North
America. Six Flags New England is taking its signature brand of thrills
to the next level and beyond in a fully immersive, virtual riding
experience. SUPERMAN The Ride, the park’s most popular
coaster, is now equipped to allow riders wearing wireless VR headsets to
feel the heart-pumping adrenaline of steep drops, high speeds, powerful
twists and turns as gyros, accelerometers and proximity sensors
synchronize all of the action in a remarkably realistic 360-degree
virtual reality world. Welcome to the future…This Changes Everything!

To book your “live on the ride” call or email Producer, Lisa
Hampshire at
or 214-738-1256. Schedule your time slot to receive the Satellite
Media Tour coordinates to see the Tallest, Fastest, and Longest Virtual
Reality Coaster LIVE! Live feed available on June 9 ONLY from 5:00 a.m.
EDT – 11:00 a.m. EDT. Talent available to ride live on the ride at Six
Flags New England.

Virtual Reality Coaster Highlights:

  • World’s Tallest, Fastest and Longest Virtual Reality Coaster;
  • One of the first Virtual Roller Coasters in North America;
  • Fully immersive, virtual riding experience that is the latest in
    technology and innovation;
  • Wearing VR headsets, guests are transported into a realistic
    360-degree virtual world of Metropolis perfectly synched to the ride;
  • Combining virtual reality with real forces, real drops and real
    airtime creates an unparalleled riding experience; and
  • Riders will feel like SUPERMAN as they climb over 20 stories in to the
    air and race down like a speeding bullet at 77 mph while experiencing
    virtual reality.

“Our property is thrilled to provide the latest in ride technology and
innovation with a brand new virtual reality ride experience,” said John
Winkler, Park President of Six Flags New England. “We are excited and
proud to offer SUPERMAN The Ride Virtual Reality Coaster on one of the
best steel coasters on the planet. Integrating this new technology is a
game changer for the entire theme park industry, and we are honored to
be one of the first parks in North American to launch this new ride

When riders take their seats and fasten their headsets on SUPERMAN The
Ride, they will be fully immersed in the 360-degree comic-book world of
Metropolis. Guests are then taken on a leisurely (or so they think) tour
of the city of Metropolis, courtesy of Metropolis Sky Tours. Just after
departing the station riders encounter Lex Luthor who uses an
anti-gravity gun along with his army of Lexbots to create chaos
throughout the city with cars, taxis and buses floating in mid-air
around the rider’s vehicle. As the Lexbots attack at the vehicle,
SUPERMAN soars into action. Riders will be taken through hairpin twists
and turns, loops, dips and dives all while Superman fights to save the
day from Lex and the Lexbots.

For Live on the Ride Coordinates:

06/09/2016 5:00am-10:00am EDT
GALAXY 17 (Ku) Dig 91° WL
14226.5 (H)
Intelsat America (800)631-3562
Transponder: Bandwidth: Downlink Freq:
12 – Ch A
9 MHz 11926.5 (V)

For Photos, B-Roll and more information, visit:

About Six Flags Entertainment Corporation

Six Flags Entertainment Corporation is the world’s largest regional
theme park company with $1.3 billion in revenue and 18 parks across the
United States, Mexico and Canada. For 55 years, Six Flags has
entertained millions of families with world-class coasters, themed
rides, thrilling water parks and unique attractions. For more
information, visit

About Warner Bros. Consumer Products

Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is
one of the leading licensing and retail merchandising organizations in
the world.

About DC Entertainment

DC Entertainment, home to iconic brands DC (Superman, Batman, Green
Lantern, Wonder Woman, The Flash, etc.), Vertigo (Sandman, Fables, etc.)
and MAD, is the creative division charged with strategically integrating
across Warner Bros. and Time Warner. DC Entertainment works in concert
with many key Warner Bros. divisions to unleash its stories and
characters across all media, including but not limited to film,
television, consumer products, home entertainment, and interactive
games. Publishing thousands of comic books, graphic novels and magazines
each year, DC Entertainment is one of the largest English-language
publishers of comics in the world.

SUPERMAN and all related characters and elements © & ™ DC Comics. (s16)

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Six Flags New England
Jennifer McGrath, 413-478-6334
on the Ride Producer

Lisa Hampshire, 214-738-1256