ZMG | Ruckus Factory Launches Lifestyle Brand, TPSY, to Help Millennials Adult Better

TPSY is changing young lives one lifestyle video at a time

CHICAGO–(BUSINESS WIRE)–#tpsy–ZMG | Ruckus Factory, a full-service content incubator that curates high
quality, engaging digital stories at scale, announced today the launch
of new lifestyle brand, TPSY.


TPSY is a digital video content resource for Millennials who want a
smart, funny and reassuring guide on how to get it together. TPSY is the
brassy pal adulting newbs can turn to for realistic guidance – a
relatable mirror to reflect on scary, exciting and overwhelming life
experiences. As viewers struggle to navigate the grown-up world, TPSY’s
right there figuring it all out with them.

“We started TPSY because we saw a need for an irreverent and realistic
look at how to make life better for anyone trying to pass themselves off
as an adult. It’s hard enough to make your bed every day, but making
your bed AND taking a shower every day? That’s real adult stuff right
there. TPSY helps you figure out how to get it all together,” said
Justin Allen, VP, Production & Creative, ZMG | Ruckus Factory.

TPSY dives into categories such as beauty,
pets,
food,
fashion,
cocktails
and general
adulting
, to name a few, all in the pursuit of sharing advice and
tutorials that are authentic and entertaining with a touch of
uncomfortable honesty.

“Adulting better isn’t your mom and dad telling you to grow up – it’s
your friend sharing a TPSY video that worked for them. That authenticity
is something every brand wants to be a part of, especially when it’s
relevant to their products and services,” said Greg Morey EVP of
Revenue, ZMG | Ruckus Factory.

To find out more about TPSY, visit their FacebookInstagram or download
the TPSY app
.

About ZMG | Ruckus Factory

ZMG | Ruckus Factory is a full-service content incubator with studios in
New York and Chicago. The company produces, distributes and monetizes
more than 1,500 videos per month that net more than 100 million monthly
views across connected TV, mobile, social and desktop devices. ZMG |
Ruckus Factory’s owned and operated brands include Buzz60, Veuer and
TPSY.

For more information, please visit http://zmgruckus.com/.

Contacts

ZMG | Ruckus Factory
Kellie Burch, 872-241-9121
kellie.burch@zmg.video